BeCreative360, a company specializing in marketing for the dry cleaning industry, was formed by Bobby Patel, Dave Troemel and Bryon Eser six years ago. Their first customer was Perfect Cleaners of Los Angeles, owned and operated by David Suber. Dave was the first one to take a chance on this new marketing company. Six years […]
Much has been written over the years about bleaches. The NIDC, National Institute of Dyers & Cleaners (our forerunner to DLI), manuals and private books dating back to the early 1920’s are on my shelves. There have been many chemicals come and gone. Chlorine bleach (AKA Clorox) has stood the test of time. Yet it […]
Realstar USA has announced Steve Henley as Western Sales Manager. His territory starts at the Mississippi River and covers everything west of there. He has been with Realstar for over 12 years in numerous positions including the parts department, service department, marketing/advertising and the company website. Steve was manning the Realstar Booth at the recent […]
