What I’m about to share with you, I hope scares the absolute crap out of you. I’ve made no bones about my love-hate relationship with social media, and this article will be no exception. I’m often torn between proclaiming that all social media is bullsh!t and a complete waste of your investment of time and […]
Author: Darcy Moen
Darcy Moen opened his first drycleaning shop at the age nineteen. Over the next sixteen years, he built his first 600 square foot plant into a chain of 5 stores, creating and testing his own marketing programs along the way. Darcy is a multi-media marketer, working in digital signage, video, print, direct mail, web, email and is a social media expert certified by Facebook for Pages, Insights, and Ad systems. Please visit www.drycleanersuniversity.com
Reviews and Trust
Do you find online reviews of a business as amazing and frustrating as I do? It’s amazing that you can work your butt off for decades busting your hump bending over backwards serving customers every whim, and then one customer will go online and write a terrible review about you that just guts you. It’s […]
There Is No ‘Easy’ Button
I’ve been doing some spring cleaning, going through boxes of stuff in my office that has been accumulating for years. Now, don’t get me wrong, there are some things I strongly advise you to keep, such as binders filled with examples of previous marketing campaigns you have done along with records of how each campaign […]