2023 Marketing Plan and Idea Sharing Webinar

New Year Brings New Learning Opportunities for Members The Drycleaning & Laundry Institute offers a special one-hour webinar program on how drycleaners can plan their 2023 marketing efforts, plus five weekly member meetings in January. Dave Coyle, industry marketing coach with Maverick Drycleaners will present “Optimize Your Profits in 2023” to help members get the […]

DLI’s Laundry Performance Evaluation Now Measures Non-Chlorine Bleach

Shirt laundry is an important aspect of drycleaning. The Drycleaning & Laundry Institute recently updated its Laundry Performance Evaluation (LPE) diagnostic tool to help member drycleaners improve their shirt cleaning quality. The evaluation measures a wash formula’s ability to maintain whiteness, minimize fiber damage and remove soils. It also measures the effectiveness of bleaches in […]