I have been reading many articles lately about the common mistakes business owners make and not surprisingly all of the articles basically say the same things. Please read the following and keep an open mind. Are you guilty of any of these? If so, take steps to make a change. If not, read it again. […]
Category: Marketing
The Secret To Make Marketing Work BY: Allan J. Katz
Marketing is a mind-set based on your integrity and belief in your service. The way you market yourself causes a certain perception in the mind of the public which causes individuals to react to your message or ignore it. You are your business and no one can represent your values, work ethic and pride like […]
Personality Marketing by Greg Colosi
What Is Your Irresistible Offer? First Of All…What Is An Irresistible Offer? An irresistible offer is something that is specific, tangible and has a very, very clear benefit to your dry cleaning prospect or customer (if you’re selling them something). It has to be so incredibly exciting that it captures the attention […]