Perhaps it was you who came up to me at a convention, a reception, or a drycleaning meeting and said: “I don’t pay anything to do advertising because I rely on my customers and word of mouth to do all my promoting and marketing for me’. Certainly, satisfied customers are the lifeblood of any business, […]
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The One Legged Social Media And Communications Stool
As changes to the Facebook platform roll out, effectively reducing organic reach for business pages to zero, I’m hearing from a lot of people that they are moving OFF of Facebook, and onto other social media platforms. Well, what took you so long? I’ve always advised clients that having just ONE marketing strategy was a […]
I Need Your Help To Take On Google
I have come across an issue with Google that is affecting a portion of my beloved dry cleaning industry and I need your help! Here is the issue: Google as a policy with their Google My Business pages that YOUR BUSINESS MUST have a physical location, a place where customers can meet face to face […]