“Half the money I spend on advertising is wasted; the trouble is, I don’t know which half’ – John Wannamaker That quote that makes one stop and think, doesn’t it? I’m thinking, ‘Only half?’ Yes, really, ONLY half???!!! Only wasting half of a budget on advertising that failed could be construed as lucky, fortunate, and […]
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Hacked…Part Two
Hacked…Part Two: With online activities being such a vital part of your interaction with potential and current customers, a major part of your communication methods, and a significant portion of your marketing efforts, the security of your website, social media and email accounts is vital. Since writing my last article, a majority of my time […]
“Some Random Thoughts of an Old Dry Cleaner”
Sometimes it’s difficult to write this article. The ideas just don’t seem to flow into my brain like I hope they would. I usually like to share something we have recently experienced in our business that can benefit those who read my article. But this has been one of those months when the ideas just […]