Jay Baer is a renowned author, speaker and digital marketing expert known for his contributions to customer experience and content marketing. With a career spanning over two decades, Baer has established himself as a thought leader in the ever-evolving landscape of digital marketing and customer engagement. Baer founded Convince & Convert, a consulting firm specializing […]
Pardon the pun, but yes, these days, your reputation truly does rule, and Google’s rules regarding your online reputation and review generation has recently changed. There have been some significant changes you may not be aware of, so please read on. With the release of Apple’s privacy update to their operating system, both Facebook and […]
Perhaps it was you who came up to me at a convention, a reception, or a drycleaning meeting and said: “I don’t pay anything to do advertising because I rely on my customers and word of mouth to do all my promoting and marketing for me’. Certainly, satisfied customers are the lifeblood of any business, […]
