Email: It’s So Yesterday

My phone rings, it’s my Millennial son calling me! My heart starts to palpitate. I start to sweat. I answer with trembling fingers and say, “what happened,” “are you OK,” “did you have an accident.” He replies, “No Dad, just wanted to talk and see how you’re doing.” My jaw dropped…amazing. Texting has definitely turned […]

From Millennials to Generation Alpha – Understanding Will Guarantee Business Success

From Millennials to Generation Alpha – Understanding Will Guarantee Business Success Once upon a time the Baby Boomers (born 1946-1964) were the demographic target that businesses sought to attract. As the Baby Boomers aged, the next group of interest was Generation X (1965-1980). Businesses are currently focused on Millennials (1980-2000), soon to be followed by […]