Sometimes it’s difficult to write this article. The ideas just don’t seem to flow into my brain like I hope they would. I usually like to share something we have recently experienced in our business that can benefit those who read my article. But this has been one of those months when the ideas just […]
Dear Stain Wizard, The following story is true.One of my customers over indulged on Christmas wine, fell into the Christmas tree and broke her nose. She bled profusely onto the green tree skirt. Approximately three years later, she brought the stained tree skirt in to be cleaned…The Blood Had Turned Black, and it was everywhere! […]
CAC or Customer Acquisition Cost Numbers, numbers, numbers. Numbers can be boring, dull, confusing, or illuminating, informative and exciting. Much depends on your interest in them, what they mean, but most importantly, how you find them, use them and compare them. Yeah, compare numbers. There are cost groups, or management groups, where people meet in […]
