Happy New Year! I hope you are full of optimism during the next 365 days and ready to break some old bad habits as well as make some new good habits. I thought this would make a great New Year’s article! You might want to cut this article out of the magazine or print this […]
Author: Darcy Moen
Darcy Moen opened his first drycleaning shop at the age nineteen. Over the next sixteen years, he built his first 600 square foot plant into a chain of 5 stores, creating and testing his own marketing programs along the way. Darcy is a multi-media marketer, working in digital signage, video, print, direct mail, web, email and is a social media expert certified by Facebook for Pages, Insights, and Ad systems. Please visit www.drycleanersuniversity.com
Be Grateful
It’s coming up to that time of year again, lights, gifts, festivities and good will to all. Our plants should be busy with party clothes and folks getting ready for family gatherings. But during this hectic time, I’d like to remind everyone, be grateful. You have a business that provides a valuable service assisting people […]
The Real Competition
Recently I read an article quoting a dry cleaner complaining about other cleaners in his market place charging lower prices. This cleaner claimed lower priced competition was the reasons he could not charge more or raise his prices. I call Bull Crap! Allowing another business to set your prices for you is an extremely dangerous […]



