About the only thing worse than having no online presence or a bad online reputation, is falling prey to a false expert or a scammer that takes your money and makes things worse. Recently, there have been a rash of telemarketers targeting drycleaners (and other businesses) calling to say that they will report your business […]
Author: Darcy Moen
Darcy Moen opened his first drycleaning shop at the age nineteen. Over the next sixteen years, he built his first 600 square foot plant into a chain of 5 stores, creating and testing his own marketing programs along the way. Darcy is a multi-media marketer, working in digital signage, video, print, direct mail, web, email and is a social media expert certified by Facebook for Pages, Insights, and Ad systems. Please visit www.drycleanersuniversity.com
Can You Have Too Much Of A Good Thing?
Everybody wants to have a squeaky clean reputation, and nobody likes a bad review out there for the world to see. As much as we all would dearly love a perfect online reputation without one bad review, yes, you CAN have too much of a good thing. Now, you might think that perhaps I have […]
More Than Pretty Pictures
At the last Clean Show, DLI hosted an extremely interesting presentation by Trudy Adams and Dave Dawson entitled 5 Essential Steps to Grow Revenue in a Tough Market. On more than one occasion I found myself having to resist the urge to jump out of my seat and scream ‘Hallelujah’ because the content presented was […]



