Quarantined! Forced to self-isolate for fourteen days and watch the world go into mass panic and all I can do is sit and watch. I’m not stuck in my house by choice. Oh no! My wife and I had booked a vacation with friends over a year ago to Las Vegas. We arrived just in […]
Tag: Darcy Moen
Dry Cleaners Ruin Everything (for marketing)
I remember when email marketing was becoming ‘THE TOOL’ progressive thinking dry cleaners used to market and promote their services. My mentor had organized a conference in Chicago where he was very excited to introduce this new cutting edge communication tool. I recall sitting in the front row listening to a fellow dry cleaner presenting […]
Be Grateful
It’s coming up to that time of year again, lights, gifts, festivities and good will to all. Our plants should be busy with party clothes and folks getting ready for family gatherings. But during this hectic time, I’d like to remind everyone, be grateful. You have a business that provides a valuable service assisting people […]