It’s the New Year, and it’s the perfect time to assess, reassess, make plans and set goals. Where do you want to be in the next year? What goals do you want to achieve? Do you want to increase sales by ten percent, increase your profits, increase your piece count, number of active customers, get […]
Author: Darcy Moen
Darcy Moen opened his first drycleaning shop at the age nineteen. Over the next sixteen years, he built his first 600 square foot plant into a chain of 5 stores, creating and testing his own marketing programs along the way. Darcy is a multi-media marketer, working in digital signage, video, print, direct mail, web, email and is a social media expert certified by Facebook for Pages, Insights, and Ad systems. Please visit www.drycleanersuniversity.com
Revealing A Secret Weapon From The Last Election
TGIO: Thank Goodness It’s Over. This past election was one of the most contentious, hard fought elections, ever. Before you roll up your eyes in disgust, let me tell you that as a Canadian I didn’t have a horse in the race. But, as a marketer, social media expert, I watched closely, taking copious amounts […]
Should Dry Cleaners Bother With Facebook?
Recently, a dry cleaner asked me: ‘Should dry cleaners bother with Facebook, do you think it has actually brought in any significant amount of business for your clients?’ What an excellent couple of questions! This cleaner has been frustrated with all the changes going on with Facebook (yes there have been even MORE changes in […]