What I’m about to share with you, I hope scares the absolute crap out of you. I’ve made no bones about my love-hate relationship with social media, and this article will be no exception. I’m often torn between proclaiming that all social media is bullsh!t and a complete waste of your investment of time and […]
I participate in a lot of online forums, mainly because it keeps me sharp, and I can challenge myself helping other people solve problems. Perhaps you’ve seen me post in the Facebook group sponsored by this publication called the Cleaner & Launderer Community (and if you are not a member of this free group, look […]
The phone rang and the caller had an excellent question: ‘How can you tell if social media is working?’ I had to answer his question with another question: How do you define ‘working?’ Success in social media is measured in many ways. You can measure it in Reach, in Engagement, Shares, Fans, Followers and Likes, […]
