Lapels Dry Cleaning, an innovative, environmentally friendly dry cleaning company headquartered in Hanover, Massachusetts, recently named Dave Wood as its Franchise Owner of the Year for 2015. Wood owns the Lapels Dry Cleaning of Littleton, Colorado located at 6709 West Coal Mine Avenue. “Dave exemplifies what we want in a franchise owner in so many […]
I had a call from a cleaner yesterday asking a very good question. He asked: ‘What’s the difference between push and pull marketing?’ Much depends on what type of media you are using to send your message. Yes, there is a distinct difference between media used to convey your message, and even differences within that […]
Henry W. D Parker has been a private consultant to the drycleaning industry since 1993, with an emphasis on Federal regulations that relate to labor, and many EPA requirements that apply to the laundry and drycleaning industry. Holding a BS / Marketing degree, Parker spent over thirty years in the Petroleum/Petrochemical industry in refineries, gas […]
