Sometimes it’s difficult to write this article. The ideas just don’t seem to flow into my brain like I hope they would. I usually like to share something we have recently experienced in our business that can benefit those who read my article. But this has been one of those months when the ideas just […]
CAC or Customer Acquisition Cost Numbers, numbers, numbers. Numbers can be boring, dull, confusing, or illuminating, informative and exciting. Much depends on your interest in them, what they mean, but most importantly, how you find them, use them and compare them. Yeah, compare numbers. There are cost groups, or management groups, where people meet in […]
New Year Brings New Learning Opportunities for Members The Drycleaning & Laundry Institute offers a special one-hour webinar program on how drycleaners can plan their 2023 marketing efforts, plus five weekly member meetings in January. Dave Coyle, industry marketing coach with Maverick Drycleaners will present “Optimize Your Profits in 2023” to help members get the […]
