As I write this, many cities, entire states and provinces, are on the knife edge of going back into full shut down deciding what businesses can be open and operating. Our governments are trying everything they can to control the spread of this virus, even dictating what items can be allowed to be sold in […]
Author: Darcy Moen
Darcy Moen opened his first drycleaning shop at the age nineteen. Over the next sixteen years, he built his first 600 square foot plant into a chain of 5 stores, creating and testing his own marketing programs along the way. Darcy is a multi-media marketer, working in digital signage, video, print, direct mail, web, email and is a social media expert certified by Facebook for Pages, Insights, and Ad systems. Please visit www.drycleanersuniversity.com
You Can’t Shrink Your Way To Greatness
It’s been 8 months since the Covid shut down, and demand for dry cleaning demand dropped 85 percent or more in many markets. In many areas businesses and economies are reopening, trying to get back to some sort of normalcy, doing the best they can to make a profitable business. Recently I was in the […]
It’s Been Six Months Since Pants
2020 continues to be a dumpster fire, but thankfully the end of the calendar year is approaching. Still, I don’t see an end in sight for the challenges the entire dry cleaning industry is facing. As I said, it’s been six months since pants, meaning much of the demand for dry cleaning services dropped as […]