First and foremost, some disclosure; I offer domain name registration services via the website www.customerloyaltydomains.com. I am a reseller of Godaddy domain name services. I tell you this because I believe it’s important to be transparent with you, my readers, and so that you know I am not intentionally hiding information and take advantage of […]
Author: Darcy Moen
Darcy Moen opened his first drycleaning shop at the age nineteen. Over the next sixteen years, he built his first 600 square foot plant into a chain of 5 stores, creating and testing his own marketing programs along the way. Darcy is a multi-media marketer, working in digital signage, video, print, direct mail, web, email and is a social media expert certified by Facebook for Pages, Insights, and Ad systems. Please visit www.drycleanersuniversity.com
Google My Business
Once again there are big changes afoot at Google that may affect how your business gets found online when people are searching for a drycleaner. Google is shutting down and rebranding Google Places into a new service called (Google My Business). The idea is these latest changes are supposed to increase visibility in Google Search, […]
The Difference Between Push And Pull Marketing, And How Both Apply To Social Selling On Social Media
I had a call from a cleaner yesterday asking a very good question. He asked: ‘What’s the difference between push and pull marketing?’ Much depends on what type of media you are using to send your message. Yes, there is a distinct difference between media used to convey your message, and even differences within that […]



