“I Feel Great When I Get My Clothes Drycleaned” features two well-dressed young men rapping, dancing, and extolling the benefits of having their clothes professionally cleaned by a member of the Drycleaning & Laundry Institute. The video won the $5,000 prize in DLI’s contest. The Magical World of Drycleaning took second place and #FreshPress […]
Category: DLI
Institute Leadership Testifies at FTC Roundtable on Care Label Ruling
Representatives of the drycleaning, wet cleaning and manufacturing industries joined the Federal Trade Commission’s roundtable discussion about proposed changes to the care label rule this Spring. DLI CEO Mary Scalco participated in the day-long marathon of spirited discussion, offering technical and rational information on each topic. The program began with two presentations regarding professional […]
DLI Mystery Shopper Awards Announced
DLI announced the first annual “Best Of…” Awards. They are the result of the 2013 mystery shopping program conducted by DLI partner MarketWise Consulting Group, Inc. DLIs Mary Scalco stated, “We see this new program as an important way for our members to measure their customer service against their DLI Peers across the country. Our […]