A lot of dry cleaners believe that if they can get a customer in the door with an order, give them good service and quality cleaning, and do so at a low price, the customer will return and become a customer for life. If that truly was the case, your business would be doubling at […]
Piece counts are down. Casual dress is everywhere. Rent, labor and utilities are up. Staff is near impossible to find. Competition is rampant. But really, it’s one of the most exciting times to own a dry cleaning business. Why? Because despite falling piece counts, rampant casual dress, impossible to find staff, abundant competition and increased […]
As changes to the Facebook platform roll out, effectively reducing organic reach for business pages to zero, I’m hearing from a lot of people that they are moving OFF of Facebook, and onto other social media platforms. Well, what took you so long? I’ve always advised clients that having just ONE marketing strategy was a […]
