WHO? Richard Aviles WHERE? New York City WHAT? In the late 1960s, a young Puerto Rican man named Joseph Aviles bought into a dry-cleaning franchise called Betty Brite in Parlin, New Jersey. He was fresh out of the Marines and took immense pride in completing a job as meticulously and thoroughly as possible. He was […]
Sometimes my words are too negative for our industry. Overall, the majority of our nation’s drycleaners and launderers are first-rate operators. But, in order to educate and play the devil’s advocate, I must write these things and keep you informed. This months topic, as evident from this article’s title, is about what is happening to […]
